One of the trainings I give is on marketing for non-profits or associations. Of course, no program would be complete without a discussion of S.M.A.R.T. goals. Quite often attendees will recall having heard about S.M.A.R.T., but they can’t remember what it stands for. Specific – Goals have to be specific. You shouldn’t say “We will [...]
In this episode, Robin discusses three things to keep in mind when considering off-site meetings. Powered by Podbean.com
I am wishing you Happy Holidays! No, I’ve not fallen to the “PC” crowd, shunning any semblance of religious overtone. I am reaching out to anyone, of any religion, who celebrates a holiday in December. Chanuka (From CHABAD.org) Chanukah begins on the twenty-fifth day of the Jewish month of Kislev. The Jewish calendar is primarily based [...]
I am a small business owner. Consider this … Joe owns a small auto repair shop. He wants to establish a web presence but realizes he does not have the skill, time, or desire to build and maintain one. Therefore, he begins searching for a company of good reputation and price. He will ask his [...]
You have been thinking about it a lot lately. You know you need some help with your administrative work. You need an assistant, but you do not have the space or money for a desk, PC, supplies, and all the rest. You do not need someone working full time either, but you cringe at the [...]
In the United States, Thanksgiving is a celebratory holiday recognizing the successful harvest season by the Pilgrims in the 1600’s. It falls on the last Thursday in the month of November and signals the start of the holiday season. The U.S. Post Office will process in excess of 20 million pieces of mail between Thanksgiving [...]
So you have finally reached the point where you admit you need help. You really need to be spending more time on building your business. Unfortunately, you also need to be spending time sending promotional letters or email, scheduling meetings with clients and potential clients, and keeping your promotions posted on your social networking pages. [...]
The migration from Yahoo to InMotionHosting is almost complete! The domain points to the new server. The blog has been transferred. All that is left is some minor tweaking of preferences and a couple calls to customer support. The process has been much simpler than I imagined. I am also learning just how limited I [...]
I apologize to anyone who is having difficulty navigating my blog. There are some techical problems I am trying to work out. Robin